Bag PRO will be attending MIDO 2026 trade fair as a visitor, one of the the world's leading trade fairs for the eyewear and optical industries, which will be held from 31 January to 2 February 2026 to the Fiera Milano Rho, in Milan.
For over 50 years, MIDO - Milano Eyewear Show brings together brands, manufacturers, distributors, designers, opticians and buyers from all over the world to focus on major trends, product innovations and the outlook for the international eyewear market.
💼 Bag PRO: supporting players in the optical and eyewear sectors
For 40 years, Bag PRO has been designing tailor-made professional luggage solutions for demanding sectors, including’optics and eyewear.
This market involves specific constraints:
Secure transport of frames and spectacles
Protection of fragile, high-value products
Efficient organisation of collections and samples
Mobile presentation solutions for sales representatives
Durable, lightweight and customisable luggage
Our visit to MIDO will enable us to’refine our understanding of usage in the field to develop solutions perfectly suited to the needs of optical brands, manufacturers and distribution networks.
🧰 MIDO: a complete panorama of the eyewear industry
MIDO covers the entire eyewear value chain, The show is organised into specialised exhibition areas:
Frames and glasses
Glasses and lenses
Materials, components and specialised machinery
Accessories and retail solutions
Spaces dedicated to design, the technology and the’innovation
This global positioning makes MIDO a privileged observatory technical, aesthetic and industrial developments in the sector.
🌍 Why Bag PRO visits MIDO 2026
Our presence at MIDO is part of a structured approach to :
🔍 Active monitoring of international optical trends
🧠 Observation of product and technological innovations
🤝 Meetings with key players in the eyewear market
🎨 Analysis of changes in design, the uses and expectations of retailers
The show also offers a rich programme of conferences, workshops and highlights, The aim is to encourage the sharing of expertise and strategic thinking within the industry.
MIDO 2026 is much more than an international show: it's a a true barometer of the global eyewear market.
A strategic meeting to adapt our B2B professional luggage solutions protection, mobility and presentation requirements specific to the optical and eyewear sector.
