When selling workwear, everything depends on the customer meetings.
Chez Ilkott, The commercial travels daily to industry and construction professionals, wearing ergonomic workwear inspired by sports.
To do this, the salesperson must have at their disposal work tools that allow them to carry their collection, having a maximum number of sizes available, and to present their products effectively and quickly.
This reality requires effective organization: samples must be easily accessible, properly organized, and easy to transport. It was in this spirit that Ilkott chose to completely rethink its packaging. commercial luggage with the Bag PRO solutions.
Transporting an entire textile collection without losing any space
For a traveling salesman, transporting textile samples represents a real logistical constraint. Ilkott must be able to keep a large part of his collections and as many sizes as possible in his vehicle.
The goal is twofold: to allow customers to try on the clothes to see for themselves how comfortable they are, but also to optimize travel by consolidating several appointments during the same tour.
«Everything must always be at hand and quickly!»
With a complete collection to carry, every centimeter available in the vehicle counts. The organization of luggage then becomes a real everyday tool for easily finding a reference, preparing an appointment, or storing products between visits.
The goal is twofold: to allow customers to try on the clothes to see for themselves how comfortable they are, but also to optimize travel by consolidating several appointments during the same tour.
From classic suitcases to a real professional presentation solution
Before choosing Bag PRO, Ilkott used conventional suitcases and even carry-on bags to transport his clothes.
A functional solution, but one that did not really correspond to the brand's positioning.
« While my goal is to sell highly technical and ultra-comfortable products, I myself noticed a lack of consistency in this approach.»
The problem was therefore not only the transport issue; it also concerned the way in which the present the textile samples during the appointments.
When selling technical workwear, the presentation of the collection is an integral part of the sales experience. Ikkott wanted to have equipment that was consistent with its products and the requirements of its professional events.
A commercial luggage storage designed for the outdoors
Ilkott equipped himself with several Bag PRO solutions: Suitcases, backpacks, bags and folding carrying cases.
The entire system allows for the various stages of a commercial meeting to be carried out: transporting the collections, protecting them, organizing them, and then presenting them easily to the customer.
«Today, with my suitcases, my backpack, bearing and the Bag PRO covers, my way of transporting and presenting the products resonates with the quality of my products.»
The sales representative also appreciates the ergonomics of the bags, their understated design, and the possibility of customizing them with the brand’s logo. The luggage becomes a natural extension of Ilkott’s identity while remaining designed to meet the practical constraints of professional travel.
Save time on appointments thanks to better organized samples
A good transport solution is not just about moving products from point A to point B. It must also simplify their use in the field.
For Ilkott, one of the most important benefits directly concerns the flow of appointments. The products are organized and easy to find, which allows the salesperson to remain focused on their speech and on their interlocutor.
« When I meet my clients, I am more effective in my sales pitch because I don’t have to remember where I put this or that. My products are organized, easy to find, and, what’s more, easy to store after the meetings. A real win for a salesperson!»
This organization also facilitates the implementation of the folding carrying case. Ilkott emphasizes its ease of installation and folding, as well as the minimal space it takes up when stored. These features are particularly useful when a salesperson must make several trips during the same day.
A first experience quickly adopted by the entire team
Initially, Ilkott chose to equip its own business with all the Bag PRO solutions.
After observing the benefits in terms of image, presentation and organization, the choice was then extended to the other members of the team.
«Having noticed an improvement in image, presentation and organization, I decided to purchase the same equipment for my partner and for the new sales representative we have just hired.»
This transition to a common equipment also allows sales representatives to have a uniform presentation framework, while maintaining an organization adapted to each individual's mobility.
A solution adapted to professional textile sales representatives
Ilkott’s experience shows that a luggage for textile retailers must meet several needs simultaneously: transporting a complete collection, optimizing available space, protecting the products, quickly finding the references and presenting the samples in a professional manner.
For brands of Workwear, technical textiles or PPE, These constraints are part of the daily routine of mobile sales teams.
In the case of Ilkott, the change does not rely on a single product, but on a coherent set of solutions designed to support the salesperson before, during, and after the appointment.
And when it comes to summarizing his Bag PRO experience, the customer does it in three words:
« Ergonomic, reliable and addictive! »
Do you regularly transport textile samples for your business meetings?
Discover the Bag PRO solutions designed to make life easier transport, the organization and presentation of your collections Suitcases, bags, covers and carrying cases adapted to the needs of textile professionals.
Many thanks to Christophe Genevier, for his testimony and this collaboration.
