Bag PRO at the very closest of brands and creators of the shoe
From September 13 to 15, 2026, the Bag PRO team will travel to Milan (Fiera Milano Rho) to visit the new edition of the fair MICAM Milan. This major global footwear event is an opportunity for our teams to meet the brands and sales representatives in the sector to discuss their transportation, protection, and presentation of collections issues.
MICAM Milano: the international temple of footwear and trends
Organized twice a year in the heart of Italy’s fashion capital, MICAM Milano is the international benchmark for trendy, designer and high-end footwear. It brings together thousands of decision-makers, buyers and sales representatives to present their new collections. For the industry’s itinerant sales representatives, every sales season requires handling dozens of models with demanding finishes (noble leathers, delicate soles, metallic details). The challenge: transporting these exceptional pieces without altering them and being able to deploy them quickly at every sales appointment.
💼 Bag PRO: technical requirements at the service of the sales force of the shoe
For 40 years, Bag PRO has been developing robust and ergonomic professional luggage to simplify the daily lives of field sales representatives. Our products specifically designed for the footwear industry meet the needs of these professionals:
Separation and individual protection: Modulable and cell-like internal structures (like our model) Pro-G Alvéole) which isolate each pair to avoid any friction or impact during the rides.
Instant presentation of the collections: Smart solutions like the Display bag, This transforms into a real mobile showcase to display the models in no time without any unnecessary manipulation.
Organized by trays and large capacity: Light and reinforced trolleys (type Pro-G Plateau) allowing removable compartments and trays to be stacked to segment the ranges (women, men, children) and facilitate demonstrations to customers.
🔍 Why Bag PRO visits MICAM Milano
Our presence in the aisles of Fiera Milano Rho is in response to two ground-level priorities:
Analyzing the evolution of collections and formats: Observe the design trends (boots, sneakers with a cushioned sole, matching leather goods) to adjust the sizing of our future sample bags and suitcases.
Exchange with international sales representatives: Collecting the experience of agents and area managers to improve the maneuverability and durability of our equipment.
This immersion in MICAM Milano allows us to continue offering footwear brands lightweight carrying equipment that is both protective and perfectly aligned with market requirements.
